The Krossover Mission
To be the YouTube of sports.
Actually, that sounds rather grandiose, and doesn't communicate that we have a solid business model (actually, a couple solid business models) based on providing a service that people want. Here's what we do:
Coaches at the high school and college levels send us their game film. We add robust metadata to that film. The coach gets back film that they can instantly use to create highlight reels, teach their athletes, and so on.
So, not only do we make the film usable, we save the coach a ton of time (about 4 hours a week, on average). Our customers love us. We make them happy.
Can be seen at www.krossover.com
Krossover is a sports media and analytics startup that brings easy video breakdown and in-depth analytics to coaches and athletes at all levels. Think Friday Night Lights meets Moneyball.
Life at Krossover
We're located in New York's Chelsea neighborhood. It's a spacious, sunny office with not a single grey wall anywhere. Our culture is one of intelligence and collaboration. Every now and then we talk sports.