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CHIEF MARKETING OFFICER – CMO (M/F)
at Beauty Trend Holding GmbH in Germany
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Jun 02, 2013
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Overview
GLOSSYBOX is a product of Beauty Trend Holding GmbH and one of the most successful ventures of Rocket Internet GmbH, which has led a number of online companies such as eDarling, Zalando, and Groupon to lasting success.
Through innovative means, our business model brings high-class brands from the cosmetic and consumer goods industry together with beauty and lifestyle product customers and enthusiasts. Whether in the form of a single, exclusively arranged box or as a monthly subscription, our customers receive individually selected samples of high-end beauty and lifestyle products– from well-known luxury brands to secret newcomer labels – delivered directly to their door. Utilizing various marketing channels, we foster intensive and sustainable relationships with customers so that our partners receive worthwhile feedback on their products as well as novel insights into their target groups.
Our heart beats in Berlin – the German Silicon Valley. Since launch in March 2011, we’ve grown enormously and currently employ over 400 people in 17 countries worldwide. From our Berlin headquarters, we develop global strategies for all business areas and implement them for our various international subsidiaries.
Through innovative means, our business model brings high-class brands from the cosmetic and consumer goods industry together with beauty and lifestyle product customers and enthusiasts. Whether in the form of a single, exclusively arranged box or as a monthly subscription, our customers receive individually selected samples of high-end beauty and lifestyle products– from well-known luxury brands to secret newcomer labels – delivered directly to their door. Utilizing various marketing channels, we foster intensive and sustainable relationships with customers so that our partners receive worthwhile feedback on their products as well as novel insights into their target groups.
Our heart beats in Berlin – the German Silicon Valley. Since launch in March 2011, we’ve grown enormously and currently employ over 400 people in 17 countries worldwide. From our Berlin headquarters, we develop global strategies for all business areas and implement them for our various international subsidiaries.
Responsibilities
GLOSSYBOX is an exciting, dynamic company with ambitious goals. We offer many opportunities and the chance to actively participate in the company’s success. Therefore we are looking for energetic, hardworking and fun people who enjoy moving things forward and aren’t scared of taking on a lot of responsibility really quickly. The place of business will be Berlin.
RESPONSIBILITIES:
This position reports directly to the CEO and will be responsible for developing and managing global marketing and communications strategies for all our subsidiaries as well as key initiatives that specifically define GLOSSYBOX’ long term growth and value propositions across key target market segments, products and channels.
You will manage all online and offline marketing operations – including but not limited to online advertising, affiliate marketing, SEM/SEA, SEO, social media, email marketing and offline promotional & business development opportunities.
You will own strategies that drive quality website traffic, new customer acquisition as well as win-back strategies and a great user experience that creates conversion and upsell opportunities.
You will manage by metrics and own full budget accountability and responsibility for all marketing activities for all our subsidiaries.
You will provide strong leadership – manage, motivate and mentor the global marketing team to build a marketing organization that drives sales and produces measurable results.
Experience
You have demonstrated track-record of driving demand and website traffic and converting it to revenues.
Skills
You bring excellent analytical, problem-solving and organizational skills as well as prior experience with developing budgets and controlling costs.
You have a strong personality and willingness to succeed. A demonstrated ability to manage multiple and complex projects is required.
You bring strong leadership skills and the ability to establish goals, objectives and priorities that communicate the organization’s vision.
You have very good skills in English – and ideally in German. Other languages are a strong plus.
Education
• You have completed a degree in economics, business administration or similar and several years of marketing leadership and multi-channel marketing management experience in ecommerce based companies.
Compensation
• Atttractive salary incl. bonus
• Pension scheme
• Subsidized housing
• Free drinks such as water, juice, coffee
• Free fruit, müsli
• Snack machine
• Discount for fitness facility membership
• Language courses
• Regular team events
• Flexible working hours
• Relocation expenses
• Pension scheme
• Subsidized housing
• Free drinks such as water, juice, coffee
• Free fruit, müsli
• Snack machine
• Discount for fitness facility membership
• Language courses
• Regular team events
• Flexible working hours
• Relocation expenses
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