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| Funding | 1M-5M USD |
| Employees | 16 |
| Salary | Shhhh... |
| Fulltime | Yes |
| Telecommute | No |
| Industry | SaaS, Web 2.0, Software, Enterprise, Open Source |
Other Openings
Engineering
Engineering
Engineering
Company News
Director of Marketing
at Appcelerator in Mountain View, CA
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Dec 21, 2008
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Overview
We are a venture-backed startup focused on building the next generation, open source application platform for rich Internet applications.
As director of marketing you will be responsible for all marketing aspects of the company including positioning, messaging, branding, PR, programs and SEO/SEM.
As director of marketing you will be responsible for all marketing aspects of the company including positioning, messaging, branding, PR, programs and SEO/SEM.
Responsibilities
Create and manage our messaging platform
Create and manage our brand and production positioning
Manage external marketing communications
Manage external PR initiatives and PR agency relationship
Manage community incentive programs
Manage and monitor key competitors and develop competitive positioning
Manage SEO and SEM programs
Support sales through marketing programs
Create and measure awareness and community acquisition programs
Experience
Must have software marketing experience (either corporate or product marketing)
Must have technical marketing background
Open source / Community marketing experience a nice to have
Experience building marketing programs from the ground up
Entrepreneurial and startup experience a must
Social marketing / media / viral marketing experience a huge plus
Skills
Must have strong work ethic
Must have traditional marketing experience
Team player
Must be willing to setup and measure program effectiveness and ROI
Ability to work in high pressure, results oriented environment
Must have excellent written communication
Must be efficient and quick learner
Education
Bachelors Degree in Marketing or Marketing related program
Compensation
Very competitive
Stock Options
Stock Options
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