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IndustrySearch, Web 2.0, Social Networking
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General
General

Director of Marketing

at Emerging Internet Start Up in New York, NY   —   Apr 06, 2014   |  
Overview
Company Information:
IvyExec.com is an online recruiting company that provides professional networking and cutting edge career resources to the most elite group of professionals globally. We were recently named the Top Emerging Company in the US by Funding Post and were featured in Wired Magazine, Forbes, Business Week, NY Times, Inc Magazine & Reuters, just to name a few.

Description:
We are looking for a high-energy, experienced Marketing Director to turn the tremendous interest in our product into business opportunities that will take us to new heights. If you live and breathe digital marketing, both on the B2C and B2B sides of online marketing, then this is an opportunity of a lifetime. Here is your chance to make a dent in the universe.

To apply, email resume to elena@ivyexec.com
Responsibilities
You will play a key role in all e-commerce, digital production, online customer acquisition, customer retention and customer loyalty efforts. You will be responsible for the strategy, and the successful execution and achievement of awareness and lead generation business goals through our website, email and other Internet properties. You’ll collaborate with team members across functional areas to constantly improve the conversion process, brainstorm new campaign ideas, and test creative, content and media. You’ll develop marketing campaigns designed to bring in leads to the marketing automation system where they are nurtured, scored, and qualified, both on the B2C (Job Seekers) and B2B (Employers) side of the business. You will work alongside the CEO, Product Management, and the Product Development Teams to help formulate the strategy and vision for our product roadmap.
Experience
You bring 10+ years of experience in online, digital marketing
Skills
You love, live, breathe online marketing, especially the online conversion process
You have high energy, and are an entrepreneurial multi-tasker
You are highly results-oriented, pay great attention to detail
You enjoy prioritizing and possess the passion to meet aggressive deadlines
You have outstanding writing skills
You possess a broad knowledge of managing integrated online marketing campaigns
You enjoy both Quantitative and Qualitative creative analysis
You love diving into Google Analytics to continually optimize user experience
You are a team player and have experience working with Product Development teams
You may possess experience in SEM and SEO Strategy Implementation
Brand development and management experience a plus
A players only. B players need not apply.
Education
You possess a Bachelor’s Degree
Want this Job? Apply Now
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