Overview
Conduit provides website syndication solutions for web publishers that increase traffic, revenue and brand loyalty while simplifying access to the content, communities and applications that subscribers care about most. By creating a direct, always-on connection between publishers and subscribers, Conduit opens new channels for real-time communication and commerce.
Responsibilities
Lead the development of product branding, positioning and message creation.
Plan and manage product launches.
Provide strategic guidance to online and community promotions team.
Oversee the content development of all product-related communications. including website, collateral, sales tools, demos, promotions, events, etc.
Support and participate as needed in business development and sales calls.
Drive the development press releases, quotes, case studies, etc.
Oversee the development of competitor and market analyses.
Understand customer needs through both one-on-one interaction and structured market research.
Experience
8+ years software/Internet product marketing, 2+ Internet.
B2B experience required, B2C a plus.
Power MS PowerPoint, Excel, Word user.
Education
Relevant BA/BS, MBA preferred.