Fun, Mobile Urban Game Startup – Sales & Marketing Support Intern
at Stray Boots in New York, NY
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May 10, 2013
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Overview
Stray Boots is reinventing city exploration with scavenger hunt-style games you play using your cell phone (think your own private Amazing Race). For urban explorers not satisfied to walk around aimlessly or listen to a walking history lesson, we provide a fun, exciting, interactive experience that shows them the best parts of their city through an entertaining game. Featured in the NY Times, Washington Post, and Fast Company, we're an angel-backed startup and member of the winter 2012 class of the Entrepreneurs Roundtable Accelerator in NYC.
You'll work directly with the company cofounders and small team to develop the business and its mobile games as we add a ton of new games, expand geographically, and transition from simple SMS-based games to native smartphone apps.
You'll also have a key role in our growing private events side of the business. In addition to our consumer-facing mobile games for small groups, we remotely run large scavenger hunts for Fortune-500 companies looking for teambuilding, large tour groups looking to explore a new city, and high school and middle schools seeking fun, educational field trips.
The internship opportunity provides an inside look at how a start-up launches and develops a product, designs and executes sales and marketing strategies, and responds to a rapidly changing technological and economic landscape. The intern will have direct exposure to almost every aspect of the business, including sales, marketing and operations. Primary focus will be on developing, implementing, and monitoring sales and marketing strategies and tactics. He/she will gain hands-on experience working on a number of projects in this fast-paced but casual work environment.
Cover letter strongly encouraged but not required.
You'll work directly with the company cofounders and small team to develop the business and its mobile games as we add a ton of new games, expand geographically, and transition from simple SMS-based games to native smartphone apps.
You'll also have a key role in our growing private events side of the business. In addition to our consumer-facing mobile games for small groups, we remotely run large scavenger hunts for Fortune-500 companies looking for teambuilding, large tour groups looking to explore a new city, and high school and middle schools seeking fun, educational field trips.
The internship opportunity provides an inside look at how a start-up launches and develops a product, designs and executes sales and marketing strategies, and responds to a rapidly changing technological and economic landscape. The intern will have direct exposure to almost every aspect of the business, including sales, marketing and operations. Primary focus will be on developing, implementing, and monitoring sales and marketing strategies and tactics. He/she will gain hands-on experience working on a number of projects in this fast-paced but casual work environment.
Cover letter strongly encouraged but not required.
Responsibilities
executing marketing strategies, such as a customer referral program, promotional events, and viral campaigns
conducting research for sales leads and purchasing decisions
sales outreach to event decision-makers at large firms and universities
media and promotional outreach to bloggers and editorial listings
directly handling customer service emails
Skills
Entrepreneurial spirit
Ability to multitask
Social personality
Ability to learn quickly
Passion for travel, fun, knowledge, and innovation
Compensation
Unpaid / Course Credit
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