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Marketing Co-ordinator

at Osmium, LLC in Stoneham, MA   —   Jul 24, 2014   |  
We seek a Marketing Co-ordinator to handle a multitude of tasks and responsibilities. Ultimately the job is simple – increase web traffic and conversions, creating more sales. While the goal is simple, the strategies and tactics are diverse. Some will involve outside vendors, some will fall directly on your shoulders:
Analytics – Fact based decisions - gathering the right information, analyzing it correctly
Website – Overall maintenance, content creation and updates, SEO, integration with other marketing efforts
Social Media – Content creation and updates for existing platforms, assessment of additional platforms
Advertising – Intelligent budgeting, ad creation, channel selection, management of graphic designer
Email Marketing – Making it compelling, copywriting, segmentation and implementation
Required Qualifications:
An education that worked
Years of experience marketing B2C with a wide array of successes and failures
The desire to have a huge amount of responsibility, and the ability to pull it off
Expertise with:
Word, Excel, Powerpoint
All popular social media platforms
Google analytics
Verbal and written communication
Search engine optimization (SEO)
Content Management Systems (CMS)
Email marketing platforms
Web based shopping cart systems
Word Press
Increasing brand visibility and web traffic
Increasing conversion rates using a variety of tactics
Working across different platforms with a common brand message
Creating targeted, effective communications
Working collaboratively in a start-up environment
BA or BS in Marketing/Communications
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