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Funding1M-5M USD
IndustrySaaS, Mobile, Enterprise
View full company profile

Marketing Intern at Top NYC Mobile Startup (Summer 2013)

at Appboy in New York, NY   —   Apr 12, 2014   |  
Appboy is fast-growing tech startup in New York and a pioneer in the mobile space. We help app developers and marketers build stronger relationships with their customers through a comprehensive mobile app engagement platform. Our team consists of 15 talented individuals from places like Google, Bridgewater Capital, Harvard, MIT and Wharton. We’re venture-back and used by some of the top apps in the App Store, including PicStitch, Frametastic and Voto.

As Appboy grows, we’re actively expanding our marketing capabilities. We believe in telling stories about everything we do and growing our customer base through data and analytics. This mix of creativity and science separates us from traditional B2B companies and the prevailing notion that B2B marketing is boring. As TechCrunch recently declared, enterprise is now sexy, so we’re applying many elements from the B2C world to our work while respecting the realities of a lead generation and conversion-driven business.

In order to apply for this position, you must do the following:
- Tell us why you’re great for the job
- Tell us why you’re interested in Appboy
- Send us your resume, relevant portfolio pieces, writing samples and social links (, LinkedIn, etc.)
- Submit a video interview on Take the Interview:
You role is to support our Marketing Director in creating buzz about Appboy and driving companies to sign up for the service.
You’ll do everything from managing our conference presence and organizing webinars to doing online research, brainstorming content ideas and managing our social media presence and analytics.
You’ll develop an expertise in various marketing tools that will help our team achieve growth objectives, and make recommendations to improve our marketing process and toolkit.
To add the most value, you’ll become an expert at summarizing large amounts of data into key insights, and your work will demonstrate a high level of quality independent of the task.
This is no regular internship. All of your work will have a direct impact on the success of our product, and you will be laser-focused on achieving real results.
Self-starter with a natural inclination to GSD and work with little direction
Expert in online research and social media platforms like LinkedIn and Twitter
Strong interest in the mobile ecosystem as well as content and B2B marketing
Writing and editorial skills a big plus
Wants to be part of a something big
You’re someone who’s hungry to learn about startups and what it takes to successfully build an online business.
You’re a web native, fluent in new technologies and able to multi-task across multiple browser tabs and social media programs.
You adapt quickly and easily change direction, knowing that this is the key to survival in the online world.
You’re also very proactive and entrepreneurial, eager to get your hands dirty without much direction from your superiors.
College student from a top-tier university
Working towards a degree in communications, marketing, entrepreneurship or liberal arts
$4,000 for 12 weeks and free lunch every day
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