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Funding20M-50M USD
Employees150
SalaryShhhh...
FulltimeYes
TelecommuteNo
IndustrySaaS, Search, Enterprise, Advertising
View full company profile
Other Openings

Marketing Manager

at Bright Edge in San Mateo, CA   —   Jul 16, 2014   |  
Overview
BrightEdge is the on-demand leader for Search Engine Optimization (SEO) Management. We have a stellar team that brings together deep expertise in enterprise SaaS and Search – including the architects of the original Google deployment at AOL, the social search engine at Digg, and the scalable infrastructure at Salesforce.com. The company has market-leading technology, strong sales momentum, and is well-financed by top tier venture capital firms.

If you have a passion for communicating technology benefits in a simple and clear way to a broad audience, the Marketing Manager position is the perfect fit for you. You will be responsible for developing and executing integrated marketing programs that drive awareness and qualified leads to our fast growing company. By leveraging a combination of traditional public relations with facebook, twitter, and other social media channels, you will ensure that BrightEdge is the #1 solution in people’s mind for enterprise-class SEO.

The Marketing Manager position is an ideal opportunity for someone with an entrepreneurial spirit, great communication skills, and a relentless drive to execute and win.
Responsibilities
Develop and execute hard hitting integrated marketing and communications programs that create measurable increases in awareness and demand for BrightEdge.
Support technology, customer, and partnership announcements with comprehensive public relations and social media outreaches.
Strengthen and deepen current media, analyst, bloggers, and key influencer relations program.
Define and implement an on-going customer and prospect communications strategy.
Develop messaging and create content for announcements, contributed articles, Q&As, blog posts, emails, and newsletters.
Plan and execute on trade shows, direct marketing, seminars and webinars.
Set clear and measurable objectives for all marketing programs; Track key success metrics.
Determine ROI on marketing communications programs; adjust budget appropriately.
Experience
2+ Years of outbound technology marketing communications.
Experience at SaaS companies is a plus.
Prior experience with SEO/SEM/Marketing/Web analytics solutions a plus.
Skills
Outstanding written, communication and collaborative skills.
Work in fast paced, results-oriented, hands-on environment.
Ability to multi-task.
Detailed and quality oriented.
Compensation
Compensation is based on a competitive market-rate salary with stock options
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