If you are an experienced B2B demand generation professional with who is looking for that great opportunity to move into Web 2.0, then we want to talk to you.
Drive demand generation for new publisher acquisition and deployment through creative and efficient marketing campaigns.
Plan and manage online and offline campaigns including SEM, email, newsletter, blogs, directory listings, and online video.
Manage promotions, logistics and lead capture for (limited) offline events and conferences.
Implement accurate, informative campaign tracking and reporting.
Manage inbound lead capture, management and distribution in salesforce.com.
4+ years online B2B demand generation with deep online marketing expertise, especially SEM.
Strong marketing acumen, superior technical skills and an entrepreneurial attitude.
Strong organization and communication skills, results orientation.
Exceptional Excel, salesforce.com, Google Adwords, and Google Analytics skills required.
Relevant BA/BS in business, marketing or equivalent.