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Employees227
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IndustryWeb 2.0, Security, Software, Enterprise, Infrastructure
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Product Marketing Manager

at Lancope, Inc. in Alpharetta, GA   —   Jul 22, 2014   |  
Overview
We are looking for an experienced Product Marketing Manager who has extensive information network and security experience to develop and promote Lancope’s traffic-monitoring products. This role will be responsible for successfully positioning and differentiating our network security products for multiple audiences and developing compelling positioning, presentations, collateral, and training.
Responsibilities
Collaborate and develop a seamless partnership with product management, technical staff, direct marketing and sales to define and execute a go-to-market strategy.
Evaluate the market landscape and monitor changes in market dynamics; define requirements for technical and competitive analysis.
Collaborate with product marketing, product management, and sales teams to develop sales- and channel-focused collateral.
Create datasheets, brochures, whitepapers, case studies, presentations, demos, and website content.
Collaborate with our Field Organization to ensure they are empowered to drive and enable our customers to adopt Lancope solutions
Ensure that technical feedback from partners and customers is brought back to the respective Product Managers.
Experience
5 years of technical marketing/SE/CSE experience in network security or networking.
Ability to translate technical concepts and differences into business-value distinctions
Excellent teamwork, interpersonal, and project management skills.
Able to work in fast-paced startup environment.
BS in Computer Science or related technical degree required
MBA is a plus
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