The Sales Planner is responsible for developing strategic, creative& effective campaigns for media clients. An ideal candidate must have an acute understanding of the client’s needs, goals, current creative, television campaigns, pro-social affiliations, mobile and social programs as well as be aware of where its competition stands. The SP will work hand-in-hand with the client’s marketing department, media buyers, and the advertising agency’s creative teams to ensure the development of effective and unique media campaigns. This position requires the SP to work closely and collaboratively with a cross-functional team that includes product, research & analytics, advertising operations, marketing, and tech.
Hourly, daily, weekly, monthly updates to SF database
Development of campaigns based on RFPs
Research, summarize and maintain background information on all potential and current partners
Coordinate development of custom content between FNX and design/creative partners
Read, synthesize and communicate any industry-related or partner-related news or research to the business development and media sales team
Develop and maintain relationships with customers as programs go live. Learn and understand their business to be first point of contact for up-sells, program changes and general questions
Create monthly update reports for heads of media sales and account services
Work with analytics group to prepare monthly performance reports for partners and customers
3-5+ years of Interactive Digital planning experience in an agency or publisher environment
Mobile experience a plus
Bachelors degree in marketing or advertising
Develop, present, implement and optimize interactive media plans and strategies including CPM, CPC and CPA media placements, Search engine marketing, Solo email and Rich media and online video placements
Experience writing POVs on various media in the digital marketplace
Strong mathematics and exceptional analytic and forecasting skills
Outstanding written and verbal communications skills
Must be detail-oriented, very organized, a multi-tasker and able to work well under pressure
Knowledge of research resources such as @Plan, Nielsen/NetRatings, AdRelevance, ComScore and other research/planning tools
Proficiency in Word, Excel and PowerPoint
What if everything you made had an impact? What if your work touched millions of people? What if you were part of a team dedicated to bringing global-scale ideas to life? Would you have the vision, creativity and courage to actually do it?
Function(x) is building a world-class team to develop a revolutionary idea that will re-define the way people consume entertainment. We’re pooling the best talent, and setting them loose in a global-scale sandbox with the best tools and resources for success.
We work hard, laugh at each other, and make serious fun. Come join us.
Function(x) is an equal opportunity employer. Function(x) recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law.