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Employees88
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FulltimeYes
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IndustryMobile, Travel, E-commerce, Entertainment
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Senior SEM Manager (m/f) in Berlin, Germany @ GetYourGuide, market leader in online travel

at GetYourGuide in Germany   —   May 08, 2013   |  
Overview
GetYourGuide.com, an online booking website for tours and activities, is one of the fastest growing startups in travel. From bus sightseeing in London to shark diving in Cape Town, our goal is nothing short of making every tour & activity in the world bookable for travelers everywhere. Our partners include TripAdvisor, Opodo, STA Travel and many more.

We're looking for smart, inspired people to join our international team in the heart of Berlin. If you want to take a front seat in shaping the trajectory of a young company, GetYourGuide is the place for you.

Are you an exceptional individual that can take our Paid Search Marketing to the next level, by applying leading SEM theory to the core of our business? This is a high profile position with potential for significant personal development.

You should be confident of owning strategic account performance and hungry to improve all operational SEM components. Multi-language keyword analysis, actionable insights for consumption around the business, efficient testing processes, attribution logic, on site analytics, mobile tracking, geo targeting, and bidding algorithm valuation are some of the areas for development.

If you have the right technical, statistical, and commercial skill set, and want to have ownership in a fast paced start-up environment where you're expected to make a difference then we'd love to hear from you.
Responsibilities
Hands on ownership of strategic account performance
Thought leader within SEM team and positively influence colleagues
Strong voice to direction of SEM within GetYourGuide
Deliver processes that add clarity and definition to SEM team, and that scale
Provide real customer insight that demands improved targeting
Experience
High volume e-commerce marketing experience highly desirable
Skills
Ability to both think strategically and act tactically in a hands on role
Superior analytical ability to focus on key opportunities are a must
Comfortably define difference between head and tail, and understand the reason for doing so
Hands on data crunching should be second nature, likely pulling data using SQL
Genuine ability to push SEM theory to the limit to maximise business value
Project management ability to define processes and communicate with various internal stakeholders
Fluency in a second language is preferred. Mother tongue German a plus
The company is growing quickly, you'll see this as an opportunity to add value
You'll be a positive proactive person with good sense of humour
Compensation
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