EnduroPacks is an angel-backed tech startup based in Manhattan. Our subscribers receive a monthly pack of the vitamins and supplements they need for intense endurance training. They also have access to exclusive content from our extended team of professional athletes, coaches, fitness experts, and nutritionists.
In this role, you’ll collaborate with our marketing and business development leads to build the EnduroPacks following across all online content channels (i.e. manage content distribution across Twitter, Facebook, Pinterest, Instagram, our blog, and our newsletter). We are a young startup still defining it's brand identity - this is a unique opportunity for the right person to shape the future of this brand!
Daily responsibilities will include:
i) Manage content distribution across Twitter, Facebook, Pinterest, Instagram, our blog, and our newsletter.
ii) Work with marketing leads on paid acquisition efforts, i.e. designing the creatives.
iii)Track all social media and digital metrics and work with the marketing and product teams to push performance towards specific goals.
iv) Monitor what comparable e-commerce platforms are doing.
v) Create and curate awesome content. Keep stashing content, we'll need it eventually.
i) Mapping out a content strategy to support the marketing and business objectives, i.e. acquiring paying subscribers.
ii) Ensuring all content is on-brand, consistent in terms of style, quality and tone - and optimized for user experience for delivery channels including search, social, email, and video, i.e. you're going to be writing a lot and a piece of content that works as a tweet wont neccessarily work in a newsletter.
iii) Developing standards, systems and best practices for content creation, distribution, maintenance, and re-purposing. It's all been done before - let's figure out how the people who did it best managed to do so.
Experience with all major social media channels (mainly Twitter, Facebook, Instagram and Pinterest)
Familiarity with newer social channels is preferred (Vine, Snapchat etc.)
Academic or professional experience writing compelling original content
Prior startup experience would be great as well.
i) Exceptionally strong writing skills - we'll want to see samples (it can even be your personal tweets or status updates)
ii) A love for sports
iii) Extremely organized and resourceful
iv) Reliable and accountable
v) Hungry for a true startup experience - there will be no handholding, you'll be juggling a million items at once and the more you prove yourself, the more we'll put on your plate.
vi) No fear of failure!
This is an UNPAID role. We will get your lunch and pay for you to go to events/meetups/classes that are a good fit for you. This is a growing company and the opportunities to make yourself an integral part of the company and a full-time employee/stakeholder as we grow and get more funding are limitless.