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IndustryWeb 2.0, Security, Software, Enterprise, Infrastructure
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Technical Marketing Engineer

at Lancope, Inc. in Alpharetta, GA   —   Jul 03, 2014   |  
Overview
Technical Market Engineer responsible for the promotion and sell of Lancope’s products. You will be responsible for helping the sales and sales engineer team to fulfill their sales objectives and goals by combining your technical and marketing knowledge and competences. Additional responsibilities include providing technical support and advice in order to develop new products, analyze the market trends and expectations and design new sales and promotion techniques
Responsibilities
Design, develop and carry out technical marketing strategies
Establish and develop technical marketing objectives and goals
Analyze and interpret marketing trends concerning technical products or services
Prepare and present analytical reports
Organize and conduct research activities
Evaluate the consumer's needs and expectations and design and introduce new products
Design and develop new strategies and techniques in order to promote and sell more products
Develop marketing and promotion campaigns
Ensure compliance with technical marketing practices
Provide technical support in order to develop new products
Provide technical advice to staff
Increase the company's awareness and recognition by providing high quality technical products and services and promoting excellent customer service
Experience
3+ years of experience as a Technical Marketing Engineer or Sales Engineer
Excellent oral and written communication skills
Interpersonal competences and presentation skills
Professional appearance and behavior
Able to understand market trends and customer needs
Technical knowledge and competences
IT knowledge and computer proficiency
Computer Science or Engineering Degree
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