Overview
The Archipelago Group is a consumer product start-up located in Culver City, CA, and we're looking for a bright, driven, super-organized Social/Video Marketing Coordinator to execute an aggressive new social and video marketing campaign for our barbecue product.
You'll work in our small Culver City office shoulder-to-shoulder with the company's two founders. You can't find a more ground-floor opportunity than this, but in this important position you must enjoy wearing many different hats and with the pressure on: you'll be responsible for executing the social and video marketing campaign.
We can't tell you what our barbecue product is until you come in and sign a non-disclosure agreement, but we can tell you that it is the only accessory of its kind for a BBQ product that shipped 9 million (9,000,000!) new units in 2010. This totally unique, can't-live-without, patent-pending invention did so well in our beta test marketing that we had to shut down the site after three days. 4% of first time visitors pushed the BUY NOW button.
We're funded, manufacturing in China, aiming for product release in early 2013, and our sales goal is 1million units in the first two years.
Responsibilities
Quickly set-up and design websites
Develop and manage e-commerce capabilities
Social network: Tweet, post, blog
Shoot, edit and post video content
Manage Adwords campaign
SEO, SEM
Track performance with Analytics, etc
Experience
Ability to shoot and edit funny, entertaining videos
Expert at building websites
Experience in developing e-commerce website
Extensive involvement in social networks
Excellent writer, from Tweets to blogs to scripts
Social Marketing experience a plus
Uses the following: WordPress, Photoshop, Final Cut, Facebook, Twitter, LinkedIn, YouTube, Pinterest, Google Analytics, Adwords, DropBox, Evernote, Google Calendar
Fast learner
Well-organized, manages numerous tasks at once
Team player who sees our vision and gets excited
Lives locally - traffic's bad enough already on the 405
Skills
Education
Marketing
Compensation
Full-time Contractor, compensation TBD